High technology from Munich.
For more than 20 years GORE BIKE WEAR™ and now GORE RUNNING WEAR™ have stood for high tech together with high quality. They work to continually improve their products to match the high
expectations of serious cyclists and runners who require the best
comfort and protection available. GORE-TEX®, Windstopper® and other
carefully chosen materials help them achieve this goal.
Gore contacted Ovland and Friends for help developing their brand image
with our “Scandinavian feeling”. Radical reworking preceded new ideas
and photography styles to produce a totally updated brand and the
summer 2010 catalogues that are now in the hands of Gore’s